The Ask:

Create elevated live content for an event activation to be shared leading up and throughout a four day experience held across multiple locations throughout London.

SEE ME Alchemy:

SEE ME created the first ever Instagram Face Filter for a brand under Estee Lauder. 

What We Did:

Our team strategized and led creative and production to create 50+ social first pieces of content throughout a four day event series. This was executed by utilizing a mixture of pre-produced and live capture, delivered seamlessly via an onsite post-suite that included an incredible team of creatives from photo and video editors, designers to a collage artist, DPs and photographers. Creatively we didn’t want to merely capture content, and instead created inspiration that told a story around the event allowing for the social audience to have their own immersive experience. 

Credits:

Executive Creative Director & Film Director: Sara McDowell

Executive Producer: Nicole Van Straatum 

Production Manager: Ayesha Marr

Director of Photography: Adam Giese

AC: Esther Edusi

Photographer: Mahaneela Choudhury-Reid

Photo Assistant: Sarah Harry-Isaacs

Social Capture: Paix Robinson

Event Photographer: Lou Jasmine

Collage Artist: Giorgia Ascolani

Post Supervisor: Ladin Awad

Editors: Molly Holtzinger & Lexi Powner

Graphic Designer: Montse Tanus

Experience Agency: Early Spring

Creative Studio: SEE ME