The Ask
To refresh the brand visuals for Love Wellness’ 2022 website relaunch.
What We Did
Working closely with the Love Wellness team, SEE ME built out a creative that would encapsulate the brand and elevate it’s visual identity for the exciting relaunch of their new website. After dissecting the site map and evaluating the brands need, we executed a suite of artful still life images and emotive lifestyle images and videos working with two expert photographers to master each execution. We casted 4 real women, to reflect and resonate with the Love Wellness audience.
Our Alchemy
We understand that visual identity is a crucial part of a brand's success. That's why we worked strategically and closely with the Love Wellness team to truly understand & capture the essence of the brand. We worked quickly against a one-month timeline, and were able to deliver an exceptional suite set of still life & life style Images as well as a hero Video shooting over the course of two days. We're proud to have played a role in this exciting new chapter for the brand.
Credits
Still Life
Photographer: Cody Guilfoyle, I Heart Reps
Photo Assistant: Zach Smith
Digital Tech: Nick Stokes
Set Designer: Summer Moore, Honey Artists
Set Design Assistant: Amy Van Horn
Manicurist: Serena Kim
Parts Model: Antonia O'Donoghue, Parts Models
Life Style
Talent: Adea Lennox, Katherine Bahena-Benitez, Lana Homeri, Saisha Lacon
Photographer: Erika Long, Silver Tooth
Photo Assistants: Christian Robinson, Jesse Gouveia
Casting: In Search Of
Stylist: Mel Renee Leamon
Stylist Assistant: Rashied Black
Hair: Ben Jones
Hair Stylist Assistant: Jet Keefe
Makeup Artist: Allie Smith
Makeup Artist Assistant: Ioana Smoura
Manicurist: Serena Kim
Digital Tech: Vicky Roseburgh
Set Designer: Summer Moore, Honey Artists
Set Design Assistants: Amy Van Horn, Franklin
DP: Lorena Durán
1st AC: Emilija Gašić
2nd AC: Irene Mercadal
Digital Tech: Alex Wiske
Gaffer: Esteban Veras
Key Grip: Suki Nojima
Swing: Adrian Perez Reyes
Video Editor: Christopher Denton
Executive Creative Director: Sara McDowell
Executive Producer: Nicole Van Straatum
Creative Producer: Kimberly Goedhart
Creative Studio: SEE ME
